Relationship Marketing

5 Easy Tips For Communication Mastery
By Michael Krisa, Executive Editor - Posted on
The 5 Keys To Communication Mastery
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Like it or not, every single day we are practicing communication: negotiating with people, interacting and making presentations.This can be as simple as how we say hello when meeting someone for the first time, or as nerve-wracking as standing in front of an audience of a thousand people and making a speech.The basics of what you need for communication mastery can be summed up in …
9 Ways to Boost the Value of Your Next Client Appreciation Event
By Terri Murphy, - Posted on
9 Ways to Boost the Value of Your Client Appreciation Events
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The Importance of Client AppreciationHave you ever made a purchase from a company and then received a note thanking you for your business? If so, I’ll bet it caught you by surprise and impressed you, especially if it was truly sincere and not tied to a gimmick or upsell. Just like you, your customers and past clients enjoy the gift of appreciation.Now’s the time of …
You CAN Look Forward to Prospecting- Change Your Brain!
By Brenda Florida, - Posted on
You CAN Look Forward to Prospecting With This Simple Shift
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Would You Like to Eliminate Your Resistance to Prospecting?Nothing kills your ability to make more money like avoiding prospecting does. Yet, most people don’t enjoy it, so they avoid it, or make excuses like, “I’ll do it tomorrow.” What if you had a mindset change that allowed you to enjoy prospecting? You could look forward to prospecting. Sounds good? Right? I’ve got good news for …
These 4 Little Words Are Costing You $$ Every Time Your Phone Rings
By Michael Krisa, Executive Editor - Posted on
Is your voicemail killing your business? 4 Little Words
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We all know it- the bane of any REALTOR’s existence is to generate leads, convert them into clients and ultimately sell something.Somewhere along that timeline, you incorporate a marketing plan in hopes of making the phone ring. Here is potentially where all your hard work and effort can easily be sabotaged by 4 little words.In fact, these 4 little words are secretly costing you business …
The Secrets of Successful Word-of-Mouth Marketing
By Alanna Mejia, Content Director - Posted on
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Real estate is seen by many as a “feast or famine” kind of business. But talk to most top-producing agents, and they’ll tell you that most of their business comes from referrals and people they know. In other words, they aren’t out prospecting and cold-calling to make ends meet. Why isn’t this the case for every agent? The problem is that most agents don’t really …
Own A Niche and You Become The Go-To Expert
By Michael Krisa, Executive Editor - Posted on
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One of the challenges in real estate is that all too many REALTORS® believe they have to be all things to all people.  In fact though, the opposite is true and the market rewards specialists.We see this in sports, medicine, law, and frankly in any field where people are prepared to pay top fees for the services they need.  Especially when people expect a certain …
Stop Breaking This Fundamental Law That Is Costing You The Trust and Respect of Your Clients!
By Michael Krisa, Executive Editor - Posted on
Realtors, Stop Breaking This Universal Law that Loses You Trust in Your Professional Skills
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There are two things that buyers and sellers must experience with their agent. These 2 elements form the DNA of every successful relationship …. TRUST and CONFIDENCE.Without a doubt, all of the training in real estate focuses quality time on teaching us agents how to build our personal confidence, and indeed, how to effectively expose it to our clients.Watch my video below for more about …
In Just 5 Easy Steps You’ll Discover How To Create Video That People Will Actually Want To Watch!
By Michael Krisa, Executive Editor - Posted on
Real Estate Video
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In today’s multi-media world there is a huge opportunity for REALTORS® to generate more customers and close more sales by leveraging video … and it’s Easier than Ever Before … in fact, I’ll share with you 5 Easy Steps for making your videos more engaging.Imagine having customers calling you READY to take action, already convinced that they want to work with you … rather than …
How To Create Your $7-Figure Power List Tracking System
By Craig Forte, Founder - Posted on
Use Your Power List for Real Estate Success
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Have you ever heard the saying, “Money doesn’t grow on trees”? Of course, it would be great if money did grow on trees.  But when it comes to your real estate success, money truly does grow on…Your DATABASE!THE single most valuable asset in your business isn’t your cell phone… or your car… or your office. It’s actually your “Power List” of past clients, friends, family, …