Real Estate Marketing Tips

9 Ways to Boost the Value of Your Next Client Appreciation Event
By Terri Murphy, - Posted on
9 Ways to Boost the Value of Your Client Appreciation Events
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The Importance of Client AppreciationHave you ever made a purchase from a company and then received a note thanking you for your business? If so, I’ll bet it caught you by surprise and impressed you, especially if it was truly sincere and not tied to a gimmick or upsell. Just like you, your customers and past clients enjoy the gift of appreciation.Now’s the time of …
Ramp Up the Profit In the Real Estate Low Season- (Turn Your Last Quarter into a Dollar!)
By Terri Murphy, - Posted on
Ramp up the Profit- How Focus Makes the Difference in the Last Part of the Year
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When does that racehorse really pour on the power? You guessed it…in that final stretch of the race, with the finish line in sight.It’s hard to believe we’re in 4th quarter already and soon will be gearing up for the holidays ahead! Our focus needs to be about ramping up our numbers as we reach the finish line. It’s time to maximize these final weeks …
Get More Clients By Building Strategic Alliances – Work Stronger Together!
By Michael Krisa, Executive Editor - Posted on
Get More Business by Forging a Strategic Alliance
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In last week’s AIC episode I did a critique of a video that was submitted by one of our members.If you didn’t see it here’s the link: https://agentinnercircle.com/today-i-critique-an-agents-video/It was an interview that Lily Ruggy of Keller Williams did introducing the owner of a new coffee shop in her town.Partner with Businesses You KnowBy itself this is a great way to generate exposure for both the …
How To Avoid The One Costly Promise Your Clients Will Never Forget
By Michael Krisa, Executive Editor - Posted on
How To Avoid The One Costly Promise Your Clients Will Never Forget
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When I first started selling real estate back in the eighties things were so much different then they are today.RELAX … this is not going to be some nostalgia piece rhyming off all the miseries of the bygone days, how we boiled leaves for ink, wrote offers on birchbark and lugged MLS catalogues the size of encyclopedias on our backs.Well that part Is true – …
The Number 1 Problem, the Number 1 Solution (6 Components to Generating Listings Now)
By Floyd Wickman, - Posted on
1 Problem- 1 Solution- 6 Components to Generate Real Estate Listings
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Floyd Wickman is a well-known coach and career development pro in the real estate industry- he’s shared this article with us to help you recognize the 6 components to getting listings in a hot market…or even if it’s not so hot. This article is geared more toward our broker and manager subscribers- but it applies to real estate agents too! ALSO- don’t miss our LIVE Facebook …
7 Things To Say When You Don’t Know What To Say: Calling Your Sphere
By Neil Mathweg, - Posted on
Call Your Sphere of Influence - What to Say When You Have Nothing to Say
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Our  contributor Neil Mathweg, trainer, coach and REALTOR- has some helpful tips this week about what to say when you call your sphere of influence, to help you grow that relationship and have something to talk about. And Executive Editor Michael Krisa has additional tips in the video below, so make sure to watch that too.You hear all the time; “stay in touch with your …
These 4 Little Words Are Costing You $$ Every Time Your Phone Rings
By Michael Krisa, Executive Editor - Posted on
Is your voicemail killing your business? 4 Little Words
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We all know it- the bane of any REALTOR’s existence is to generate leads, convert them into clients and ultimately sell something.Somewhere along that timeline, you incorporate a marketing plan in hopes of making the phone ring. Here is potentially where all your hard work and effort can easily be sabotaged by 4 little words.In fact, these 4 little words are secretly costing you business …
So You Think Print Is Dead? (Real Estate Myths Debunked -Myth #3 of 3)
By Michael Krisa, Executive Editor - Posted on
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Shocking Truths That Will Change Your Mind!It’s no wonder that you may think that print is dead – since newspapers globally have suffered from declining readership, advertisers migrated en masse to social media and generation X and Y love being digitally connected vs. reading print.As a result, since 2001 in the USA, newspapers have laid off over a fifth of their journalists. Because of limited …
Video is All Cracked Up- Real Estate Myths Debunked (Myth #1 of 3 )
By Michael Krisa, Executive Editor - Posted on
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Maybe you’ve thought about working with video, but thought “It’s more expensive than photos. Having a video walkthrough of your listings SOUNDS great, but how effective is it going to be?” You may have decided against it, and thought “Well, video marketing just sounds like too much work/money/time.” The thing is- over half of your clients are now turning to Youtube– the world’s largest video hosting …