Real Estate Postcards

Why Video Is a Must In Your Real Estate Practice (plus tips!)
By Michael Krisa, Executive Editor - Posted on
Why Video is a Must Have Tool
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Video is the answer to self promotion.  I record videos using my iPhone – almost all smartphones now have high-quality cameras that will be sufficient and guess what- you already have your camera with you! Then, you can upload them for free to YouTube to: highlight local businesses and events, provide testimonials, inform and educate, and get a higher searching engine ranking, and get more …
Are You Really a Referable Real Estate Agent?
By Michael Krisa, Executive Editor - Posted on
Classic mistakes real estate agents make
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  Before you answer that question… Allow me to share with you three classic mistakes that agents make. In fact, these mistakes make agents LESS likely to be referred. Number 1 – the marketing/messaging that they send is focused on awards, successes and ego, not on the needs and wants of the customer. Of course, this is not something they do intentionally but it can leave …
Endless Clients System #4 – After Sale Contact
By Craig Forte, Founder - Posted on
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Do you give closing gifts to your clients following a successful transaction? Most agents do. After all, the close of a successful transaction is the prime time to express your appreciation to your client. But it’s also a time when such a gift is almost expected by your client.  And when it’s expected, it doesn’t have near the impact as it would when unexpected (such …
An Easy Way to Build Your Sphere of Influence, WOW Your Clients, And Get Immediate New Business
By Craig Forte, Founder - Posted on
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Whenever a buyer closes, we all know the one thing they must do: Change their address. This presents a HUGE opportunity for you to help them with this chore and accumulate a lot of names on your database. Here’s a quick and easy strategy to WOW your clients and build your business by sending out “Change of Address” notices. Linda Denovan, a Top Agent from …
Get Listings from Direct Response Just Listed/Sold Notices (strategy 5 of 10)
By Craig Forte, Founder - Posted on
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This is the fifth strategy in our series on the 10 Ways Top Agents Get Listings (see strategy # 4 by clicking here). If you’re sending out Just Listed or Just Sold notices without results, you need to switch your strategy over to using Direct Response. The biggest thing missing from almost all Just Listed/Just Sold promotions is a motivating reason to respond.  Offering something …
Stand Out From Other Agents When Approaching Expired Listings
By Craig Forte, Founder - Posted on
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This is the second strategy in our series on the 10 Ways Top Agents Get Listings (see strategy # 1 by clicking here). You know expired listings are motivated to sell their home, but they’re also skeptical of agents because they just had one fail them. Here’s a simple way to show how your services stand head and shoulders above every other agent trying to …
Unstoppable Just Listed/Just Sold Strategy
By Michael Krisa, Executive Editor - Posted on
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Submitted by David Cathers, REALTOR® The main problem with real estate marketing is it gets “stopped”. What I mean is, your promotions don’t get results because they can’t get over three common hurdles for every marketing message: Getting opened Getting read Getting acted-upon Take Just Listed post cards for example.  They may get delivered, but do you think they ever get read?  They should be …
Annual Event Brings In Big Returns For Agents
By Michael Krisa, Executive Editor - Posted on
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Submitted by Josh Neumann, REALTOR® Would you like an easy and high ROI promotion to get referrals from your sphere? Many agents partner with local businesses and host an annual event for their past clients, family members, and friends… for little cost or even for FREE! Here’s an example from agent Josh Neumann.  Every winter he hosts an event to bond with past clients and …
How To Use Video For Free Promotion
By Michael Krisa, Executive Editor - Posted on
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Submitted by David Pylyp, REALTOR® Video is the answer to self promotion.  I record videos using a simple and inexpensive camera, then upload them for free to YouTube to: highlight local businesses and events, provide testimonials, inform and educate, and get a higher searching engine ranking, and get more exposure of myself and my practice, spending no money. Potential clients in my area will search …