Direct Response Marketing

Make Money With Postcards Instead of Being Ignored
By Michael Krisa, Executive Editor - Posted on
Farming Post Cards for Realtors
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How often do you farm your targeted areas? I’ll bet dollars to donuts you’re not doing it enough. And because your farming prospects don’t know you well enough, and haven’t heard from you recently, chances are they’re listing their home with someone they know or get referred to by their neighbor. Using farming post cards is a great “on the cheap” way to infiltrate markets, …
In Just 5 Easy Steps You’ll Discover How To Create Video That People Will Actually Want To Watch!
By Michael Krisa, Executive Editor - Posted on
Real Estate Video
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In today’s multi-media world there is a huge opportunity for REALTORS® to generate more customers and close more sales by leveraging video … and it’s Easier than Ever Before … in fact, I’ll share with you 5 Easy Steps for making your videos more engaging. Imagine having customers calling you READY to take action, already convinced that they want to work with you … rather …
An Easy Way to Build Your Sphere of Influence, WOW Your Clients, And Get Immediate New Business
By Craig Forte, Founder - Posted on
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Whenever a buyer closes, we all know the one thing they must do: Change their address. This presents a HUGE opportunity for you to help them with this chore and accumulate a lot of names on your database. Here’s a quick and easy strategy to WOW your clients and build your business by sending out “Change of Address” notices. Linda Denovan, a Top Agent from …
The “Three M’s” of Marketing Success
By Craig Forte, Founder - Posted on
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Have you ever spent hundreds of dollars and countless hours on an ad or mailing program, only to stare at your silent phone? If so, you’re not alone. Most agents spend an enormous amount of time learning about “real estate”, but very little learning about the “elements” that turn your advertising (or any marketing or prospecting efforts) from a “sunk cost” to a true “money-maker”. …
How To Know If You’re Wasting Money On Advertising
By Craig Forte, Founder - Posted on
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In this installment, you’ll discover a simple, step-by-step way to maximize the effectiveness (and profit) of every marketing dollar you spend… How to Track and Measure Your Way to Success I could write a complete book on the importance and ways to track and measure your marketing (and other areas of your business), but here’s a quick primer you can quickly use in your business… …
Top Producer Secret To Getting The Most Listings (strategy 10 of 10)
By Craig Forte, Founder - Posted on
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This is the tenth strategy in our series on the 10 Ways Top Agents Get Listings (see strategy # 9 by clicking here). Today is a great day for you. Why do I say that? Because today I’m going to give you the easiest, most powerful marketing secret (a 100% proven system) for getting more listings and buyers. You’ll be able to grow your production …
How To Bring Back Old Clients And Get Immediate New Business
By Michael Krisa, Executive Editor - Posted on
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Here’s a very cool system for reactivating old clients, generating referrals, and building your Power List. Many agents I know have a drawer full of old clients they simply forgot.  Life gets busy and before you know it, it’s been months (even years) since you last contacted some of your clients. That’s why I created the “Re-Acquaint Letter System”… This is an easy way to …
Use Apple’s Strategy To Sell More Homes In Less Time
By Stan Barron, REALTOR® and Contributing Editor - Posted on
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If you’d like to learn a 3-step process that doubles your chance of selling homes… then take 5 minutes to read my article.  It’s about the real reason why Apple continues to launch successful products, and how you can use the same strategy to sell more homes, in less time.   But first, some background on the company… Apple is on a long winning streak …