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Direct Response Marketing

Want to Know The Secret of the World’s Most Successful Real Estate Agents?

By Alex Camelio, CEO - October 23, 2019October 22, 2019

power list real estate success pyramid secret of successful real estate agents

Over the last 10 years, I’ve been lucky enough to travel all over North America helping well over 15,000 Real Estate Professionals grow their businesses. Sometimes that means getting on stage, but mostly it’s behind the scenes working with some of the most successful and respected agents in the World. And I’ve learned something from each one of them. I’ve had countless conversations about strategies …

Lost Touch With Clients? Try Sending This “Re-Acquaint” Letter

By Alex Camelio, CEO - September 11, 2019September 10, 2019

Re-Acquaint Yourself with Real Estate Clients with this Free Letter

Here’s a very cool system for reactivating old clients, generating referrals, and building your Power List. Many agents have a drawer full of old clients they simply forgot. Life gets busy and before you know it, it’s been months (even years) since you last contacted some of your clients. That’s why we created the “Re-Acquaint Letter System”… This is an easy way to get back …

Expectation Vs Reality

By Anthony Mann, Contributor - June 19, 2019June 19, 2019

Last Updated on June 19, 2019 “Marketing” and “Leads” are words that are thrown around in just about every sphere, every Facebook group, every meeting between agent and mortgage brokers/lenders, and more. But what exactly is marketing? First, we need to draw a big distinction. There’s a huge difference between marketing and lead generation for things like online stores, versus a service related business like …

Are the Quality of Your Leads A Worry?

By Anthony Mann, Contributor - May 22, 2019May 22, 2019

Leads, Leads, Leads: Your Bait and Follow-up Strategy

Last Updated on May 22, 2019 Straight Talk: Do you really care about the quality of your leads? Or better yet… should you care about the quality? In a perfect world, every lead that you get from any source, would convert to commissions. Of course, that just doesn’t happen. Quantity of Leads vs. Quality of Leads: So that leads us to the age old question, …

6 Ways to Build Your Real Estate Practice

By Craig Forte, Founder - May 1, 2019May 1, 2019

6 Ways to Build Your Real Estate Business - Marketing

The 500 Client Strategy I once had an agent ask me if I knew just one marketing strategy that was so powerful you could get 500 clients from it. My answer was, “I don’t know one strategy that will get you 500 clients, but I know 500 strategies to get one client.” There really isn’t “one” way to succeed in real estate – not for …

Get Results from Facebook Ads- WITHOUT Going Broke

By Anthony Mann, Contributor - December 12, 2018January 3, 2019

Facebook Ads for Realtors- How to Do it Without Breaking the Bank

Last Updated on January 3, 2019 Our friend and contributor Anthony Mann- an expert in all things social media- has these tips about how to make Facebook© Ads work for you… Lost in My Thoughts: This past week, I was sitting at my desk, and it hit me that I had not written any “brand new” Facebook ads in quite a bit of time. It …

10 Ways To Generate Quality Leads Using Just One Tool!

By Michael Krisa, Executive Editor - August 22, 2018August 21, 2018

10 Ways To Generate Quality Leads Using One Newsletter Tool

So before we get started, let’s begin by addressing all the elephants in the room: Print is dead Newsletters don’t work Elvis and Sasquatch have been sighted playing coffee houses across the mid-west Now I can tell you with complete certainty that 1 & 2 are ABSOLUTELY false. As for 3 … well, being a banjo player I’ve seen a lot of weird stuff, so …

If You Could Master One New Thing In Real Estate, What Would That Be?

By Michael Krisa, Executive Editor - May 23, 2018May 22, 2018

Master One Thing in Real Estate

Does drastically improving your business and life require a whole slew of changes, new business practices and maybe even some sort of complex plan? What if I told you that all it takes to significantly impact your business is to master “1 thing!” Better yet, what if I told you that you got to pick that 1 thing to master? Guess what!? That’s how business …

So You Think Print Is Dead? (Real Estate Myths Debunked -Myth #3 of 3)

By Michael Krisa, Executive Editor - February 7, 2018February 6, 2018

Shocking Truths That Will Change Your Mind! It’s no wonder that you may think that print is dead – since newspapers globally have suffered from declining readership, advertisers migrated en masse to social media and generation X and Y love being digitally connected vs. reading print. As a result, since 2001 in the USA, newspapers have laid off over a fifth of their journalists. Because …

Make Money With Postcards Instead of Being Ignored

By Michael Krisa, Executive Editor - December 13, 2017December 12, 2017

Farming Post Cards for Realtors

How often do you farm your targeted areas? I’ll bet dollars to donuts you’re not doing it enough. And because your farming prospects don’t know you well enough, and haven’t heard from you recently, chances are they’re listing their home with someone they know or get referred to by their neighbor. Using farming post cards is a great “on the cheap” way to infiltrate markets, …