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Direct Response Marketing

Want to Know The Secret of the World’s Most Successful Real Estate Agents?
By Alex Camelio, CEO - Posted on
power list real estate success pyramid secret of successful real estate agents
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Over the last 10 years, I’ve been lucky enough to travel all over North America helping well over 15,000 Real Estate Professionals grow their businesses. Sometimes that means getting on stage, but mostly it’s behind the scenes working with some of the most successful and respected agents in the World.  And I’ve learned something from each one of them. I’ve had countless conversations about strategies …
Lost Touch With Clients? Try Sending This “Re-Acquaint” Letter
By Alex Camelio, CEO - Posted on
Re-Acquaint Yourself with Real Estate Clients with this Free Letter
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Here’s a very cool system for reactivating old clients, generating referrals, and building your Power List. Many agents have a drawer full of old clients they simply forgot.  Life gets busy and before you know it, it’s been months (even years) since you last contacted some of your clients. That’s why we created the “Re-Acquaint Letter System”… This is an easy way to get back …
Expectation Vs Reality
By Anthony Mann, Contributor - Posted on
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“Marketing” and “Leads” are words that are thrown around in just about every sphere, every Facebook group, every meeting between agent and mortgage brokers/lenders, and more. But what exactly is marketing? First, we need to draw a big distinction. There’s a huge difference between marketing and lead generation for things like online stores, versus a service related business like real estate. Let’s be perfectly honest …
10 Ways To Generate Quality Leads Using Just One Tool!
By Michael Krisa, Executive Editor - Posted on
10 Ways To Generate Quality Leads Using One Newsletter Tool
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So before we get started, let’s begin by addressing all the elephants in the room: Print is dead Newsletters don’t work Elvis and Sasquatch have been sighted playing coffee houses across the mid-west Now I can tell you with complete certainty that 1 & 2 are ABSOLUTELY false. As for 3 … well, being a banjo player I’ve seen a lot of weird stuff, so …
If You Could Master One New Thing In Real Estate, What Would That Be?
By Michael Krisa, Executive Editor - Posted on
Master One Thing in Real Estate
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Does drastically improving your business and life require a whole slew of changes, new business practices and maybe even some sort of complex plan? What if I told you that all it takes to significantly impact your business is to master “1 thing!” Better yet, what if I told you that you got to pick that 1 thing to master? Guess what!? That’s how business …
So You Think Print Is Dead? (Real Estate Myths Debunked -Myth #3 of 3)
By Michael Krisa, Executive Editor - Posted on
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Shocking Truths That Will Change Your Mind! It’s no wonder that you may think that print is dead – since newspapers globally have suffered from declining readership, advertisers migrated en masse to social media and generation X and Y love being digitally connected vs. reading print. As a result, since 2001 in the USA, newspapers have laid off over a fifth of their journalists. Because …