Direct Response Marketing

If You Could Master One New Thing In Real Estate, What Would That Be?
By Michael Krisa, Executive Editor - Posted on
Master One Thing in Real Estate
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Does drastically improving your business and life require a whole slew of changes, new business practices and maybe even some sort of complex plan? What if I told you that all it takes to significantly impact your business is to master “1 thing!”Better yet, what if I told you that you got to pick that 1 thing to master? Guess what!? That’s how business works! …
So You Think Print Is Dead? (Real Estate Myths Debunked -Myth #3 of 3)
By Michael Krisa, Executive Editor - Posted on
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Shocking Truths That Will Change Your Mind!It’s no wonder that you may think that print is dead – since newspapers globally have suffered from declining readership, advertisers migrated en masse to social media and generation X and Y love being digitally connected vs. reading print.As a result, since 2001 in the USA, newspapers have laid off over a fifth of their journalists. Because of limited …
Make Money With Postcards Instead of Being Ignored
By Michael Krisa, Executive Editor - Posted on
Farming Post Cards for Realtors
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How often do you farm your targeted areas? I’ll bet dollars to donuts you’re not doing it enough. And because your farming prospects don’t know you well enough, and haven’t heard from you recently, chances are they’re listing their home with someone they know or get referred to by their neighbor.Using farming post cards is a great “on the cheap” way to infiltrate markets, and …
In Just 5 Easy Steps You’ll Discover How To Create Video That People Will Actually Want To Watch!
By Michael Krisa, Executive Editor - Posted on
Real Estate Video
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In today’s multi-media world there is a huge opportunity for REALTORS® to generate more customers and close more sales by leveraging video … and it’s Easier than Ever Before … in fact, I’ll share with you 5 Easy Steps for making your videos more engaging.Imagine having customers calling you READY to take action, already convinced that they want to work with you … rather than …
NAR Tech Edge – Pembroke, MA
By Alex Camelio, CEO - Posted on
NAR Tech Edge Pembroke
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I’ve been to countless NAR events over the years (really though, I lost count) and they’re always fantastic. Yesterday’s NAR Tech Edge in Pembroke, MA exceeded every expectation. The day was packed with valuable information, so I’ve outlined a few of my takeaways below in hopes that they’ll help you too! As promised, a PDF of my slides is available below as well.  NAR Tech Edge Takeaways:Life …
An Easy Way to Build Your Sphere of Influence, WOW Your Clients, And Get Immediate New Business
By Craig Forte, Founder - Posted on
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Whenever a buyer closes, we all know the one thing they must do:Change their address. This presents a HUGE opportunity for you to help them with this chore and accumulate a lot of names on your database. Here’s a quick and easy strategy to WOW your clients and build your business by sending out “Change of Address” notices. Linda Denovan, a Top Agent from Lake …
The “Three M’s” of Marketing Success
By Craig Forte, Founder - Posted on
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Have you ever spent hundreds of dollars and countless hours on an ad or mailing program, only to stare at your silent phone? If so, you’re not alone. Most agents spend an enormous amount of time learning about “real estate”, but very little learning about the “elements” that turn your advertising (or any marketing or prospecting efforts) from a “sunk cost” to a true “money-maker”. …
How To Know If You’re Wasting Money On Advertising
By Craig Forte, Founder - Posted on
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In this installment, you’ll discover a simple, step-by-step way to maximize the effectiveness (and profit) of every marketing dollar you spend… How to Track and Measure Your Way to Success I could write a complete book on the importance and ways to track and measure your marketing (and other areas of your business), but here’s a quick primer you can quickly use in your business… …
Top Producer Secret To Getting The Most Listings (strategy 10 of 10)
By Craig Forte, Founder - Posted on
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This is the tenth strategy in our series on the 10 Ways Top Agents Get Listings (see strategy # 9 by clicking here). Today is a great day for you. Why do I say that? Because today I’m going to give you the easiest, most powerful marketing secret (a 100% proven system) for getting more listings and buyers. You’ll be able to grow your production …