Real Estate Marketing

5 Easy Tips For Communication Mastery
By Michael Krisa, Executive Editor - Posted on
The 5 Keys To Communication Mastery
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Like it or not, every single day we are practicing communication: negotiating with people, interacting and making presentations. This can be as simple as how we say hello when meeting someone for the first time, or as nerve-wracking as standing in front of an audience of a thousand people and making a speech. The basics of what you need for communication mastery can be summed …
9 Ways to Boost the Value of Your Next Client Appreciation Event
By Terri Murphy, - Posted on
9 Ways to Boost the Value of Your Client Appreciation Events
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The Importance of Client Appreciation Have you ever made a purchase from a company and then received a note thanking you for your business? If so, I’ll bet it caught you by surprise and impressed you, especially if it was truly sincere and not tied to a gimmick or upsell. Just like you, your customers and past clients enjoy the gift of appreciation. Now’s the …
Ramp Up the Profit In the Real Estate Low Season- (Turn Your Last Quarter into a Dollar!)
By Terri Murphy, - Posted on
Ramp up the Profit- How Focus Makes the Difference in the Last Part of the Year
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When does that racehorse really pour on the power? You guessed it…in that final stretch of the race, with the finish line in sight. It’s hard to believe we’re in 4th quarter already and soon will be gearing up for the holidays ahead! Our focus needs to be about ramping up our numbers as we reach the finish line. It’s time to maximize these final …
How To Avoid The One Costly Promise Your Clients Will Never Forget
By Michael Krisa, Executive Editor - Posted on
How To Avoid The One Costly Promise Your Clients Will Never Forget
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When I first started selling real estate back in the eighties things were so much different then they are today. RELAX … this is not going to be some nostalgia piece rhyming off all the miseries of the bygone days, how we boiled leaves for ink, wrote offers on birchbark and lugged MLS catalogues the size of encyclopedias on our backs. Well that part Is …
Ever Thought About Working The Luxury Home Market?
By Michael Krisa, Executive Editor - Posted on
Interested in Working the Luxury Home Market?
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A few weeks back we hosted a Facebook LIVE interview with Stefan Swanepoel – if you didn’t get a chance to watch it you should because we covered some fascinating trends that can impact the industry as we know it. During that LIVE interview we fielded questions that were being submitted by the attendees and one in particular surprised me. Not the question per se, …
7 Things To Say When You Don’t Know What To Say: Calling Your Sphere
By Neil Mathweg, - Posted on
Call Your Sphere of Influence - What to Say When You Have Nothing to Say
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Our  contributor Neil Mathweg, trainer, coach and REALTOR- has some helpful tips this week about what to say when you call your sphere of influence, to help you grow that relationship and have something to talk about. And Executive Editor Michael Krisa has additional tips in the video below, so make sure to watch that too. You hear all the time; “stay in touch with …
4 Things You Must Do to Convert Online Leads
By Michael Krisa, Executive Editor - Posted on
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Has this ever happened to you? You’re having dinner with your family, or perhaps taking in a movie, when suddenly your phone lights up and does the happy-dance in your pocket. You sneak a peek at your screen and discover that you have just received a lead notification. “Great!” you say as your face lights up almost as much as your screen. “I’ll get to …
Open Houses Are a Waste of Time- Real Estate Myths Debunked (Myth #2 of 3 )
By Alex Camelio, CEO - Posted on
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I’m sure a lot of us have heard this floating around out there… Open Houses are waste of time! They’re a pain to setup. They don’t generate business. AND they’re totally full of neighbors and looky-loos who are never going to buy… but guess what… that couldn’t be further from the truth. It’s another myth we’d like to disprove for you this week. If you …