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Real Estate Marketing Tips

Get More Clients By Building Strategic Alliances – Work Stronger Together!
By Michael Krisa, Executive Editor - Posted on
Get More Business by Forging a Strategic Alliance
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In last week’s AIC episode I did a critique of a video that was submitted by one of our members. If you didn’t see it here’s the link: https://agentinnercircle.com/today-i-critique-an-agents-video/ It was an interview that Lily Ruggy of Keller Williams did introducing the owner of a new coffee shop in her town. Partner with Businesses You Know By itself this is a great way to generate …
How To Avoid The One Costly Promise Your Clients Will Never Forget
By Michael Krisa, Executive Editor - Posted on
How To Avoid The One Costly Promise Your Clients Will Never Forget
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When I first started selling real estate back in the eighties things were so much different then they are today. RELAX … this is not going to be some nostalgia piece rhyming off all the miseries of the bygone days, how we boiled leaves for ink, wrote offers on birchbark and lugged MLS catalogues the size of encyclopedias on our backs. Well that part Is …
The Number 1 Problem, the Number 1 Solution (6 Components to Generating Listings Now)
By Floyd Wickman, - Posted on
1 Problem- 1 Solution- 6 Components to Generate Real Estate Listings
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Floyd Wickman is a well-known coach and career development pro in the real estate industry- he’s shared this article with us to help you recognize the 6 components to getting listings in a hot market…or even if it’s not so hot. This article is geared more toward our broker and manager subscribers- but it applies to real estate agents too!   ALSO- don’t miss our …
These 4 Little Words Are Costing You $$ Every Time Your Phone Rings
By Michael Krisa, Executive Editor - Posted on
Is your voicemail killing your business? 4 Little Words
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We all know it- the bane of any REALTOR’s existence is to generate leads, convert them into clients and ultimately sell something. Somewhere along that timeline, you incorporate a marketing plan in hopes of making the phone ring. Here is potentially where all your hard work and effort can easily be sabotaged by 4 little words. In fact, these 4 little words are secretly costing …
So You Think Print Is Dead? (Real Estate Myths Debunked -Myth #3 of 3)
By Michael Krisa, Executive Editor - Posted on
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Shocking Truths That Will Change Your Mind! It’s no wonder that you may think that print is dead – since newspapers globally have suffered from declining readership, advertisers migrated en masse to social media and generation X and Y love being digitally connected vs. reading print. As a result, since 2001 in the USA, newspapers have laid off over a fifth of their journalists. Because …
Video is All Cracked Up- Real Estate Myths Debunked (Myth #1 of 3 )
By Michael Krisa, Executive Editor - Posted on
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Maybe you’ve thought about working with video, but thought “It’s more expensive than photos. Having a video walkthrough of your listings SOUNDS great, but how effective is it going to be?” You may have decided against it, and thought “Well, video marketing just sounds like too much work/money/time.”  The thing is- over half of your clients are now turning to Youtube– the world’s largest video …
Your 12-Month Marketing Plan for 2018
By Alanna Mejia, Content Director - Posted on
12-Month Marketing Plan
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If you’re wondering how you can stay on track with your marketing for next year, here’s a very simple way to create a marketing plan of action. It’s a 12-month planning calendar (on 1 piece of paper) that organizes your marketing activity by month and category. You can create a more detailed marketing plan if you like, but this will help you get started.  Plus, …
5 Powerful Ways to Use Energy to Connect with Your Sphere & Win More Listings
By Ameeta Jain, - Posted on
How To Use Energy Information To Get More Clients
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Last Updated on November 1, 2017 The real estate business is extraordinarily competitive. The bulk of a real estate agent’s business comes from referrals, yet 90% of homebuyers never use the same REALTOR® twice.  It’s critical that you stand out from the pack to win the listing. If you want to grow your reputation as a REALTOR® of choice in your community, you need to …
Flesh, Blood & Circuits…Remembering the Human in Digital Marketing
By Matthew Murphy, - Posted on
Remember the Human in Marketing for Real Estate
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Ever try to get your significant other’s attention, but they’re not really listening because they’re prioritizing their mobile device over you? There’s even a word for it- technoference. Research shows that in 2016, the average American spent nearly 11 hours a day consuming media, (Nielsen Company data). That’s a ton of time with eyeballs glued to a smartphone, computer, tablet or television. (And for those multi-tasking …