Marketing

Marketing to the Brain: Using Science to Close Deals
By Alex Camelio, CEO - Posted on
Marketing to the Brain: Close More Deals
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In any given second, there are roughly 11,000,000 bits of information bombarding our senses. Your eyes, skin, ears, and senses of smell and taste are constantly working to send as much information to your brain as they can. The problem is that our brains can only process so much information at a time. From those 11,000,000 bits, our brain has to pick roughly 100 each …
What Do I Post? Creating Great Social and Online Content
By Alanna Mejia, Content Director - Posted on
Creating Great Online Content for Realtors
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If you’re a Realtor who has taken advantage of any of the free ways online to promote yourself and your business: Facebook, Youtube, a blog, Twitter, even Instagram – awesome job! So what’s your online content strategy? Coming up with ideas about what to share and write online can seem easy at first, but it’s harder than it seems and sometimes you just don’t feel …
Real Estate Teams: A Solution to the ‘Summer Slump’
By Anthony Mann, Contributor - Posted on
Real Estate Teams - The Solution to the Summer Slump
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Summertime is an interesting time for real estate. Many agents refer to the time directly before the summer start as the “selling season” and year over year, this time of year tends to be one of the most profitable for those agents who fully embrace spring and watch their summer numbers fall off slightly. Is there really a selling season? Well, yes and no. Do …
Expectation Vs Reality
By Anthony Mann, Contributor - Posted on
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“Marketing” and “Leads” are words that are thrown around in just about every sphere, every Facebook group, every meeting between agent and mortgage brokers/lenders, and more. But what exactly is marketing? First, we need to draw a big distinction. There’s a huge difference between marketing and lead generation for things like online stores, versus a service related business like real estate. Let’s be perfectly honest …
The Easy Way to Attract Your Ideal Client and REPEL the Wrong Ones
By Karin Carr, - Posted on
Realtors- Attract Your Ideal Client
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It’s no secret that video is a great way to get business.  People will not hire you unless they know, like, and trust you.  Video is a really easy way to accomplish this. But there are secrets to making this work well.  Sadly a LOT of agents are doing it wrong, so let’s fix that! Speak to the Client You Want YouTube is the perfect platform for attracting …