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Internet Marketing

Flesh, Blood & Circuits…Remembering the Human in Digital Marketing
By Matthew Murphy, - Posted on
Remember the Human in Marketing for Real Estate
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Ever try to get your significant other’s attention, but they’re not really listening because they’re prioritizing their mobile device over you? There’s even a word for it- technoference. Research shows that in 2016, the average American spent nearly 11 hours a day consuming media, (Nielsen Company data). That’s a ton of time with eyeballs glued to a smartphone, computer, tablet or television. (And for those multi-tasking …
Turning Prospects Into Profits: 4 Keys to Converting Leads
By Jeff Campbell, - Posted on
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Last Updated on August 30, 2017 If you want to make money in real estate, there are some things you can’t do without. One is a strong lead-generation strategy that keeps your pipeline filled with prospective clients. But just as important is a killer conversion strategy for turning leads into clients. To paraphrase Chris Smith, author of The Conversion Code, the fortune is in your …
Generate RE Online Leads with Facebook Ads in 5 Easy Steps (Part 2 of 3)
By Alex Camelio, CEO - Posted on
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Last Updated on June 21, 2017 Remember last week we said “Print is back?” Well, that’s true, but you can still generate quality leads online if you’re smart about it. And online leads can be a lot less expensive than your print/mail campaigns – if you do it the right way. And that way is NOT buying a thousand cold leads from some online lead …
In Just 5 Easy Steps You’ll Discover How To Create Video That People Will Actually Want To Watch!
By Michael Krisa, Executive Editor - Posted on
Real Estate Video
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In today’s multi-media world there is a huge opportunity for REALTORS® to generate more customers and close more sales by leveraging video … and it’s Easier than Ever Before … in fact, I’ll share with you 5 Easy Steps for making your videos more engaging. Imagine having customers calling you READY to take action, already convinced that they want to work with you … rather …
How to Use Irresistible Offers and Useful Content to Grow Your Personal Brand
By Seth Price, Contributor - Posted on
Seth Price and Barry Feldman, authors of The Road to Recognition, your guide to personal branding
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Last Updated on July 20, 2020 SETH PRICE is our guest blogger this week – with some great tips on developing your personal brand.  Hi, I’m Seth Price. As a brand marketer who’s also focused on how this stuff actually builds a business, I wear many hats. I’m a creative problem solver, an executive leader, a digital marketer and a non-stop student who’s not afraid …
Discover The “Silent Truth” Behind Getting Your Videos Watched!
By Michael Krisa, Executive Editor - Posted on
Add text to your videos
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If 85% of Videos Are Initially Viewed in Silent Mode – How Do You Get Your Videos Played? Around 85% of all videos are initially viewed in silent mode – no doubt because people are watching at work and don’t want to draw attention to the fact that they are watching videos instead of working!  That said, savvy marketeers and advertisers have struggled with different ways …
NAR Tech Edge – Pembroke, MA
By Alex Camelio, CEO - Posted on
NAR Tech Edge Pembroke
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Last Updated on April 24, 2017 I’ve been to countless NAR events over the years (really though, I lost count) and they’re always fantastic. Yesterday’s NAR Tech Edge in Pembroke, MA exceeded every expectation. The day was packed with valuable information, so I’ve outlined a few of my takeaways below in hopes that they’ll help you too! As promised, a PDF of my slides is available …
The BEST Way To Use Facebook To Sell Homes Fast (part 2 of 3)
By Craig Forte, Founder - Posted on
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Last Updated on April 7, 2017 Do you want to know the easiest, fastest, and most effective ways to get business from social media? I spent 8 months surveying, studying, and questioning our network of top-performing agents I’ve found the top 3 strategies any agent can use to get more real estate clients from Facebook this year and for years to come. Most real estate …
Get Listings from Keeping in Touch with Facebook Friends (strategy 7 of 10)
By Craig Forte, Founder - Posted on
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Last Updated on April 7, 2017 This is the seventh strategy in our series on the 10 Ways Top Agents Get Listings (see strategy # 6 by clicking here). It doesn’t matter if you sell homes to young, first-time homebuyers or people of retirement age…almost everyone is on Facebook.  Buyers and sellers in your local area, not just random people out on the Internet. I’d …