Real Estate Prospecting Ideas

Secrets For Selecting A “Target Farm” With Potential
By Michael Krisa, Executive Editor - Posted on
Training Video For Secrets to Selecting a Target Farm
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You HAVE To Fish in a STOCKED POND Most agents destroy their chances of success when farming before they even begin because they select the WRONG TARGET FARM (market area). The first “secret” to farming successfully is to select the right market.  You never want to “mass farm” because you simply don’t have the time and money to get any market penetration that way. You …
How to Engage Your Community…and Get More Business
By Michael Krisa, Executive Editor - Posted on
Building your brand with community engagement
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Building Your Brand With Community Engagement Your business as a realtor means you are an integral part of your community. To stay relevant you have to engage with your community – the people and businesses around you. This week, we’re continuing in the vein of building your personal brand. How do you do that by being involved with your community? There are 2 types of involvement with …
4 Secrets The Pros Use To Make Money With Direct Mail
By Craig Forte, Founder - Posted on
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Even though the internet is where most marketing is happening, agents are still using direct mail with fantastic success. And, because it’s used less these days, it can set you apart and make your message MORE likely to be heard. The key is to get your mail opened, read, and acted upon. If you’ve struggled to get new clients with direct mail farming, chances are …
How To Leverage Listings For a Never-Ending Stream Of Clients
By Craig Forte, Founder - Posted on
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Here are 5 more powerful marketing strategies to help you generate more clients and build a long-term viable business. 1. Market Off Your Listings To Generate Buyers and Other Listings. I’ve had dozens of agents who used this system and consistently add $100,000 to $250,000 per year in extra business. Do you know the purpose of taking a listing? Did you say, “Sell the home?” …
How This Veteran Agent Makes FSBO’s Beg For Representation
By Michael Krisa, Executive Editor - Posted on
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Submitted By Linda Fogarty, Managing Broker, Coldwell Banker (with editorial from Craig Forte, Executive Editor) Don’t you wish every FSBO understood the value your services bring to the transaction? If you’re tired of cold calling FSBO’s to “convince” them to list with you…take just 2 minutes to read how a veteran agent in Illinois gets FSBO prospects to beg her to list their home… Linda’s …
Agent Discovers Unique Way To Boost Referrals In December
By Craig Forte, Founder - Posted on
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Submitted by Nicole Nekolny, REALTOR® with editorial by Craig Forte, Executive Editor Do you send holiday cards to your sphere?  There’s a big mistake you could be making causing your message to get lost in the “holiday clutter”… Try this unique promotion as the end of the year approaches to maximize your income in December AND pave the way for a great first quarter. This …
How To Use Video For Free Promotion
By Michael Krisa, Executive Editor - Posted on
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Submitted by David Pylyp, REALTOR® Video is the answer to self promotion.  I record videos using a simple and inexpensive camera, then upload them for free to YouTube to: highlight local businesses and events, provide testimonials, inform and educate, and get a higher searching engine ranking, and get more exposure of myself and my practice, spending no money. Potential clients in my area will search …
How Important Is Staying In Touch With Past Clients?
By Michael Krisa, Executive Editor - Posted on
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There is no shortage of distractions for how to get new business today. Many agents are focusing on short sales, REO’s, Social Networking… looking everywhere for clients except right under their nose! Linda Simmons, a Top Agent from Alabama, explains how the lion’s share of her business comes from referral and repeat clients.  In this short video Linda shares how she does it and how …