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This Holiday Mailing Brings You Referrals

By Alex Camelio, CEO - Posted on
Don’t forget to leave us your comments at the bottom after you’re done reading this article…

Last Updated on July 27, 2021

Would you like an easy way to get more referrals in December?

Many real estate agents send out “holiday mailings” to past clients, but few know how to create a sincere mailing that bonds people and compels them to respond.

Try sending this special Thanksgiving Letter (or use it as an email), then watch people bond to you like “super glue” and send you referrals…

IMPORTANT:  When you mail this letter to past clients and friends, you want it to look “personal” and not like it was sent from a company.  That way it gets opened & read instead of being trashed as “junk mail.”  Here are a few extra tips for making your mailing look personal…

  • Signature:  Sign it in your own handwriting (you can then make a copy of each letter).
  • Printing:  You can print 2 of these letters per page, and cut them in half (you can even use decorative paper or card stock).
  • Envelope:  Put your name and address on the front of the envelope only (without your brokerage logo, if possible).
  • Stamp:  Use a first-class postage stamp on the envelope (commemorative, if possible).

You can also send this same message as an EMAIL, and use “Thank you” as the subject line.

Most important, follow-up this letter (or email) with a personal PHONE CALL to get even more referrals.

Everyone wants to feel special.  This message makes people feel like family and lets them know to keep sending you referrals!

How do YOU bond clients and stimulate referrals around Thanksgiving?

Need a Great Way to Nurture Clients Between Holidays?

Your clients come across referrals all year long, but they might forget to send them your way. Make sure you have an incredible tool working in the background of your business designed to keep you top of mind, so you never miss a commission opportunity!

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Alex Camelio
Throughout his career, Alex has personally helped over 15,000 Agents and Brokers, including some of the Top REALTORS® in North America. His passion for marketing, technology and business development has translated into more than a decade of cutting edge technology and contributions to the real estate industry. As the CEO of the Agent Inner Circle®, a 40,000-member real estate agent community, Alex focuses on providing agents with education and actionable strategies to grow and optimize their business, ultimately building some of the most successful careers in real estate today. Alex is an internationally recognized educator who’s shared his thoughtful and energetic presentations with various National Associations and industry organizations. As always, Alex is excited to share his expertise with everyone.
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6 thoughts on “This Holiday Mailing Brings You Referrals”

  1. I really like this card and idea. It’s a little late this year, but I’ve got it on my schedule to do next year.

    Mike Woods

  2. I have been using something very similar for Christmas when I mail my calendars . My clients are always thanking me. I will use this one next Thanksgiving since it is a little late now. Thank you, I appreciate a good idea!

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