How To Use Bridal Shows To Get First Time Buyers

By Michael Krisa, Executive Editor - Posted on
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“At the beginning of each year there are a few bridal shows in our area.  I rent a space at the show and split the cost with another agent.  The cost is $600 and we’re exposed to literally thousands of newlyweds who will be buying in the next few months (especially with the first-time homebuyer tax credit).  Here’s what I do to get leads and new buyer-clients: 1.  We set up a booth and offer to register potential buyers on for our free, automated ‘Dream Home Finder’ system.  I send them email updates about homes that match their criteria in the MLS. 2.  We also offer a drawing for those who sign up for a Free iPod nano. The bridal show usually gets me at least one extra closed sale immediately… which will generate at least 5 times my ROI.  Not bad considering I also have a huge contact list of buyer-leads that I can follow-up with for the coming months. ”

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Michael Krisa
Michael is a licensed real estate broker, a syndicated columnist and a freelance internet marketing consultant. As a sought after speaker and trainer, he is best known for helping to utilize video and video marketing in a way that actually works to make you money! As Executive Editor, Michael is very excited to bring his years of experience in real estate marketing to the team.
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