“Here’s how to put your hobby to work…bringing you new clients in 5 easy steps…
Step 1: Join a local hobby group. Whether it be an indoor/outdoor activity, sports, or otherwise…get involved in some small ‘community’ of similar people.
Step 2: Become a leader/organizer of your hobby group. For example, I am a tri-athlete. I coach swim workouts and I lead recreational bike club rides. So, I am recognized by all and seen as someone to look up to. Which is great personal marketing in it’s own right.
Step 3: Ask newcomers if you can take their picture and add them to the Internet with photos of other members of your hobby group. It is a great way for everyone to learn each other’s names.
Step 4: You will need full access to the website to put the photos on the web. The club or organization that sponsors your hobby group may refuse, so make a mildly branded page on your own website, and once it is established, the club can link to you!
Make sure your photo is first. And for security and peace of mind, just put members’ first names with their photos. Click here to see an example website…
Step 5: You also can get their personal information so you can notify them of club news, but also to add them to your mailing list.
Remember not only to have fun, but to always represent yourself professionally as someone who gives and deserves respect.”
