A New Hook on Successful Prospecting

By Craig Forte, Founder - Posted on
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Last Updated on April 7, 2017

Newsletters (like Service For Life!®) are important tools to help you get and keep great clients. Tricia tells us about her strategy to help improve readership…while getting a nice workout! “If you’re like me, and you have chosen to farm your neighborhood with a newsletter, then this may be of some help. I decided to hand deliver my newsletter to the people I don’t know personally, thinking that the exercise would be a good thing and I would get a bit more familiar with my area. “The first time I went out was around 9:00 in the morning and I dropped the newsletter off on the front step of everyone’s home. By the end of delivering 300 newsletters I was beat! The second month I felt some reluctance to get out there to distribute the newsletter because it took so much out of me (many of the homes have steps to the door). “This day I got up super early and noticed that many people had not picked up their newspapers yet. So I laid my newsletter right on top of the paper! As a result I got twice as many passed out, got a good steady aerobic workout without over doing, it and I’m ready to go out and do it again!”

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Craig Forte
Craig Forte has helped more than 32,000 real estate professionals over the last 22 years, helping them generate more clients, more referrals and repeats, and grow their production with less stress, time and effort – all by using innovative marketing training, systems and tools.
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