Redefining the “Real Job”: Embracing the New World of Work

In a world where the traditional 9-to-5 job has long been the gold standard of professional success, it’s easy to overlook the diverse and dynamic careers that exist outside this mold. But as the job market evolves, so too should our understanding of what it means to have a “real job.”

For many, the idea of being a real estate agent — or even an influencer — doesn’t fit neatly into the categories of white-collar or blue-collar work. These careers, often pursued by independent contractors, are sometimes dismissed as hobbies or side gigs rather than legitimate professions. I’ve experienced this firsthand, especially when teaching on Zoom or networking at events. It’s hurtful when people treat my work as a party or something trivial, questioning the integrity of what I do just because it’s not paying me directly at that moment. They seem to ask, “Is it worth it?” But what this perspective misses is the dedication, skill, and long-term impact these roles require.

The rise of independent contracting and entrepreneurial careers is significant, with McKinsey reporting that up to 30% of the working-age population in Europe and the U.S. engages in freelance or independent work. Freelancers contributed nearly $1.4 trillion to the U.S. economy in 2020, according to the Freelancers Union, and the Kauffman Index shows new business creation reaching a 13-year high. This shift is driven by a growing demand for flexibility, particularly among Millennials and Gen Z, as highlighted by a Deloitte study.

The Reality of Independent Contracting

Skepticism around non-traditional careers often stems from long-held beliefs about what work should look like. For generations, a “real job” has meant stability, a clear career ladder, and a regular paycheck. This mindset creates a bias toward roles that fit this description, leaving little room for professions that operate outside these parameters.

Being an independent contractor means wearing many hats. It’s about more than just doing the job—it’s about running a business. Real estate agents, for example, must master negotiation, understand market trends, manage finances, market themselves, and constantly innovate. I’ve had to learn all of these while also being mindful of my social media presence, ensuring that I’m relevant and engaging. There’s no clocking out. And yet, this hustle gives me something incredibly valuable — freedom.

For me, the beauty of independent contracting is being able to create my own path. I love the flexibility of crafting a business that works for my life, especially as a parent. I don’t have to ask permission to make time for my child; I can adjust my schedule. The absence of a glass ceiling is another highlight. I’m in control of my income, as long as I’m willing to work consistently for it.

Economic Impact and Industry Growth

It’s important to recognize the significant economic contributions these professions make. The real estate industry, for instance, is a cornerstone of the economy, facilitating homeownership and contributing to community development. Influencers, meanwhile, play a critical role in the modern marketing ecosystem, driving consumer behavior and shaping trends across industries.

As these industries grow, they provide ample opportunities for those willing to put in the work. I remember being invited to speak on a top agent panel. I was clear with the organizer: I am not a top producer, and that’s never been my goal. But he told me that’s exactly why I was chosen — to show that these career paths can be whatever you want to make of them. Success doesn’t have to look the same for everyone; it’s about creating the life you want.

Redefining Success and Stability

Success in the modern world doesn’t always look like a corner office and a paycheck that arrives on the 1st and 15th of every month. Today, it can mean building a thriving business, cultivating a personal brand, or creating a flexible lifestyle that aligns with one’s values. Independent contractors, particularly in real estate, are redefining success, proving that stability doesn’t always come from a traditional job but from the ability to adapt, innovate, and grow.

Conclusion: Expanding the Definition of a ‘Real Job’

As we move forward in this rapidly changing world, it’s time to expand our definition of a “real job.” We should recognize the value of diverse career paths and celebrate the achievements of those who carve out their own unique space in the professional landscape.

Whether it’s selling a dream home or creating content that resonates with millions, these professionals are making a real impact. They are living proof that success comes in many forms, and the most rewarding careers are often the ones that don’t fit into traditional boxes.

So, the next time someone questions the legitimacy of your work, remember this: a “real job” is any job that fulfills your purpose, challenges you to grow, and allows you to make a meaningful contribution to the world. And that, perhaps, is the most real job of all.