One of the free welcome gifts you receive when you subscribe is the special report, “Classified Ad Secrets: How to Attract New Buyers and Listing Prospects and Get Them to Call YOU“. Well, here’s a little helpful feedback from an agent who’s using that strategy…
“I just joined the group and read the “Welcome Report” about classified advertising. I have one small suggestion that has worked wonders for me. The article mentioned using check marks or stars.
I found that a full line of BIG BLACK DOTS, as the first and last line, really gets attention. They seem to be like spotlights to the reader. They take more ink than stars or checks, i.e., they’re bigger in area and thus are really seen.
Try it – it works like a charm. Sunday is “the day” to advertise here. The Sunday following the first time I used the dots – five other Realtors had dot ads! Seems that Realtors read the ads too. Thank you for making me a member of the group.”
