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Realtor Marketing

An Amazingly Effective Listing Prospecting System
By Craig Forte, Founder - Posted on
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Submitted Robert Swiderski, REALTOR® (Thanks Robert!) This idea was submitted by an agent who prospects in high density areas, such as co-ops and condos. But it could work wonders in any area – especially if using direct mail. The idea effectively uses a “grabber” to call attention to it – and notice that the “grabber” ties well with the “hook” of the promotion. Make sure …
A Simple, $100,000 Commission-Boosting Listing Strategy
By Craig Forte, Founder - Posted on
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Submitted by Jodi Bakst, REALTOR® with editorial by Craig Forte There’s a concept I’ve used for years when helping REALTORS® that…in and of itself…can multiply your production almost instantly and with minimum effort. I call the concept: Finding the “Points Of Leverage™” in your business. What are Points of Leverage™? Points of Leverage™ are actually areas (or assets) of your practice that are either undiscovered …
A Great “Community Exposure” Idea…
By Craig Forte, Founder - Posted on
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Submitted by Kathy Toth, REALTOR® (Thanks Kathy!) Soccer moms, football dads, baseball families, swim team parents: Miniaturize your child’s game schedule on the back of your business card; laminate them and give them to the coaches to distribute 3 to each team member – 2 for the parents, (one for student) and make extras for anyone else – grandparents, etc. Make the home events red …
How to Turn Your Business Card Into a Referral-Generating Machine
By Craig Forte, Founder - Posted on
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Quickly…pull out one of your business cards. Now turn it over. Notice anything? See, if you’re like most agents you did NOT notice anything. Why? Because there’s nothing there – It’s blank. Well…that’s all about to change. More than 30-years ago, the great Zig Ziglar coined the phrase, “Little Hinges Swing Big Doors.” It’s become one of my favorites over the years, because it perfectly …